E-commerce Manager - FMCG (Remote)

About the Role

Our client is looking for a forward-thinking and experienced E-commerce Manager to lead their online sales strategy in a fully remote capacity. This role is pivotal in driving growth and maximizing revenue across all digital sales channels for their FMCG products. You will be responsible for developing and executing a robust e-commerce strategy, managing online marketplaces, optimizing the company website for sales, and enhancing the overall digital customer journey. This is an exceptional opportunity for a digital commerce expert to shape the online presence and sales performance of a leading FMCG brand from anywhere within South Africa, working within a dynamic and digitally focused team.

Key Responsibilities

• Develop and implement a comprehensive e-commerce strategy to drive online sales and market share for FMCG products.
• Manage and optimize product listings, pricing, and promotions on key online retail platforms and marketplaces.
• Oversee the performance of the company's own e-commerce website, focusing on user experience, conversion rates, and sales optimization.
• Develop and execute digital marketing campaigns (e.g., paid search, social media advertising, email marketing) to drive traffic and sales to online channels.
• Analyze e-commerce data, including sales, traffic, conversion rates, and customer behavior, to identify trends and opportunities for improvement.
• Collaborate with marketing, operations, and IT teams to ensure a seamless online customer experience from purchase to delivery.

Requirements

• Proven experience as an E-commerce Manager or similar role, with a strong focus on driving sales, preferably in the FMCG sector .
• Deep understanding of e-commerce platforms, online marketplaces, and digital marketing tactics.
• Experience with SEO, SEM, content marketing, and social media advertising for e-commerce.
• Strong analytical skills and proficiency in using e-commerce analytics tools.
• Excellent project management and cross-functional collaboration skills.
• Bachelor's degree in Marketing, Business, E-commerce, or a related field.

Benefits

• Highly competitive salary with attractive performance bonuses.
• Fully remote work arrangement , offering exceptional flexibility.
• Significant opportunities for professional development in the rapidly growing e-commerce space.
• Opportunity to lead digital strategy for leading FMCG brands.
• A modern, agile, and collaborative virtual work environment.