Head of Digital Content Strategy (Remote)
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About the Role
Our client, a leading innovator in the digital media and sports entertainment sector, is seeking a visionary Head of Digital Content Strategy to lead their remote-first content initiatives. This senior role is responsible for defining and executing a comprehensive digital content strategy that drives audience engagement, brand awareness, and revenue growth across all digital platforms. The ideal candidate will possess a deep understanding of content marketing, SEO, social media, and emerging digital trends, with a proven ability to translate strategic vision into actionable plans. This is a pivotal leadership opportunity for a seasoned digital strategist to make a substantial impact on a global scale, working from anywhere.
Key Responsibilities
- Develop and implement a forward-thinking, data-driven digital content strategy aligned with overarching business objectives.
- Oversee the creation, curation, and distribution of engaging content across various digital channels, including website, social media, video platforms, and newsletters.
- Lead and mentor a team of content creators, editors, social media managers, and SEO specialists.
- Analyze content performance metrics, user engagement, and market trends to identify opportunities for optimization and innovation.
- Define key performance indicators (KPIs) for content marketing efforts and regularly report on progress to senior leadership.
- Collaborate closely with marketing, product development, and sales teams to ensure cohesive brand messaging and campaign execution.
- Manage the digital content calendar and production workflow, ensuring timely delivery of high-quality content.
- Stay at the forefront of digital marketing and content trends, exploring new platforms and technologies to enhance our digital presence.
- Manage relationships with external content partners, agencies, and influencers.
- Ensure all digital content adheres to brand guidelines, SEO best practices, and legal compliance.
Requirements
- Master's degree or equivalent experience in Marketing, Communications, Digital Media, or a related field.
- 10+ years of progressive experience in digital marketing and content strategy, with at least 5 years in a leadership role.
- Proven success in developing and executing impactful digital content strategies that drive measurable results (e.g., audience growth, engagement, lead generation).
- Expertise in SEO, SEM, content marketing, social media strategy, and analytics tools (e.g., Google Analytics, SEMrush).
- Strong understanding of video production, podcasting, and other multimedia content formats.
- Exceptional leadership, team management, and cross-functional collaboration skills.
- Excellent analytical, strategic thinking, and problem-solving abilities.
- Outstanding written and verbal communication skills, with a talent for storytelling.
- Experience working in a remote-first environment is highly desirable.
- A passion for the sports and entertainment industry and a keen understanding of digital audience behavior.
Benefits
- Highly competitive executive-level salary and performance-based bonuses.
- Comprehensive health, dental, and vision coverage.
- Significant stock options or equity participation.
- Generous professional development budget.
- Flexible remote work arrangements with a home office stipend.
- Unlimited paid time off policy.
- Opportunity to lead and shape the digital future of a renowned brand.
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