Remote Digital Marketing & Communications Officer

About the Role

Our client, a forward-thinking non-profit organization dedicated to improving educational outcomes across South Africa, is seeking a talented and motivated Remote Digital Marketing & Communications Officer. This role is critical for enhancing our client's online presence, engaging with diverse audiences, and promoting their impactful educational initiatives. You will be responsible for developing and executing digital marketing strategies, managing social media channels, creating compelling content, and analyzing campaign performance. The ideal candidate will have a strong understanding of digital platforms, excellent writing and creative skills, and a passion for education and social impact. This is a fully remote position, offering the flexibility to work from anywhere while making a significant contribution to our client's mission nationwide.

We are looking for an innovative individual who can leverage digital tools to expand reach and deepen engagement.

Key Responsibilities

• Develop and implement comprehensive digital marketing and communications strategies across various platforms.
• Manage and grow the organization's social media presence (e.g., Facebook, Twitter, Instagram, LinkedIn).
• Create engaging and shareable content, including website copy, blog posts, social media updates, email newsletters, and visual assets.
• Plan and execute digital advertising campaigns (e.g., Google Ads, social media ads) to increase brand awareness and drive engagement.
• Monitor, analyze, and report on website traffic, social media performance, and campaign ROI.
• Collaborate with internal teams to ensure brand consistency and effective messaging.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage the organization's website content, ensuring it is current, relevant, and optimized for search engines.
• Engage with online communities and respond to inquiries and comments in a timely and professional manner.
• Support the development of online fundraising campaigns and supporter engagement initiatives.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3-5 years of experience in digital marketing, social media management, and content creation, preferably for a non-profit or NGO.
• Proven track record of developing and executing successful digital marketing campaigns.
• Excellent written and verbal communication skills, with a talent for storytelling and crafting engaging content.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics).
• Experience with email marketing platforms (e.g., Mailchimp) and basic graphic design tools (e.g., Canva).
• Strong understanding of SEO principles and website management (e.g., WordPress).
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
• Demonstrated passion for education and social impact.
• Strong analytical skills and ability to interpret data to drive strategic decisions.

Benefits

This is a fully remote position offering a competitive salary and the flexibility to work from home. You will have the opportunity to shape the digital narrative of a significant non-profit organization, contributing to vital educational initiatives across South Africa. We offer professional development opportunities and foster a collaborative, results-oriented virtual work environment. Join us to leverage your digital expertise for meaningful social impact.