Remote E-commerce Social Media Strategist & Analyst

About the Role

Our client is seeking a data-driven and strategic Remote E-commerce Social Media Strategist & Analyst to join their innovative marketing team. This fully remote role allows you to contribute significantly to our e-commerce success from any location in South Africa . You will be responsible for developing cutting-edge social media strategies informed by thorough analysis, creating engaging content, and monitoring campaign performance to optimize ROI. This position is ideal for a meticulous individual who thrives on leveraging data to drive marketing decisions and enhance online customer engagement and conversion rates.

Key Responsibilities

• Develop and implement data-informed social media strategies specifically for e-commerce platforms, focusing on customer acquisition and retention.
• Create, curate, and manage engaging content calendars across platforms like Instagram, Facebook, and Pinterest, optimizing for performance.
• Conduct in-depth analysis of social media campaign performance, website traffic, and customer behavior using analytics tools.
• Provide regular, actionable reports and insights to the marketing team to guide strategy adjustments and improve campaign effectiveness.
• Monitor social media trends, competitor activities, and online conversations, identifying opportunities for strategic advantage.
• Collaborate remotely with e-commerce and creative teams to ensure brand consistency and execute integrated digital marketing efforts.

Requirements

• Proven experience as a Social Media Strategist or Analyst, with a strong emphasis on e-commerce metrics and performance.
• Proficiency in social media analytics platforms (e.g., Google Analytics, Sprout Social, Meta Business Suite) and data visualization tools.
• Experience in creating compelling social media content and developing effective campaign strategies.
• Strong analytical and problem-solving skills, with the ability to translate data into strategic recommendations.
• Excellent communication and collaboration skills for working effectively in a remote team environment.
• Bachelor's degree in Marketing, Data Science, Business Analytics, or a related field is highly valued.

Benefits

• Fully remote position offering excellent work-life balance and flexibility.
• Competitive salary and opportunities for professional growth in digital analytics.
• Be part of a forward-thinking company focused on data-driven marketing.
• Collaborative virtual team environment fostering innovation.
• Contribute to impactful e-commerce growth strategies.