Remote Link Building Lead - Strategy & Team Growth

Das ist der Job

About The Role We are hiring a Link Building Manager to take full ownership of our off-page SEO department.

Darum lohnt es sich

This is a leadership role responsible for strategy, team performance, quality control, and scalable systems. This is a leadership role responsible for strategy, team performance, quality control, and scalable systems.

You will manage and grow a team of link builders while ensuring consistent delivery of high-quality backlinks across multiple client accounts, including competitive niches such as iGaming.

Key Responsibilities Team Leadership & Performance Management • Lead, structure, and scale a team of freelance link builders • Set clear monthly targets and quality benchmarks • Monitor individual and team KPIs • Conduct performance reviews and implement improvement plans when necessary • Ensure accountability, productivity, and consistent output • Support recruitment, onboarding, and training of new link builders Strategy & Quality Control • Own and continuously improve the link-building strategy across accounts • Approve high-value link opportunities and oversee prospect qualification standards • Maintain strict quality control over anchor text strategy, link velocity, and backlink profile health • Identify risks such as over-optimization or toxic link patterns • Test and implement advanced link-building strategies (digital PR, authority outreach, niche edits, partnerships) Operations & Systems • Develop and refine SOPs to improve scalability and efficiency • Improve workflows, tracking systems, and reporting frameworks • Collaborate closely with SEO and Content teams to align link acquisition with ranking goals • Maintain strong publisher and partner relationships Reporting & Accountability • Track link acquisition performance against monthly targets • Analyze backlink data using Ahrefs, SEMrush, and Google Search Console • Provide clear, structured reporting to leadership • Take ownership of results and proactively solve performance gaps Requirements • Minimum 2 years of experience in link building leadership role • Strong understanding of backlink strategy, authority metrics, anchor distribution, and risk management • Experience managing remote SEO teams • Proficiency in Ahrefs, SEMrush, Google Search Console, Screaming Frog, and outreach tools • Strong analytical and decision-making skills • Excellent written English and communication skills • Strong organizational and project management abilities • Comfortable using Google Sheets, Airtable, Notion, or similar systems • Reliable internet connection and willingness to use time-tracking software What Success Looks Like • Consistent achievement of monthly link targets • High-quality, relevant, and safe backlink profiles • A structured, accountable, and high-performing link-building team • Clear systems and SOPs that reduce inefficiencies • Measurable improvements in rankings and organic visibility What We Offer • Fully remote work environment • Flexible working hours focused on results • Paid time off for permanent team members • Performance-based bonuses • Professional development and training opportunities • Clear growth pathway into senior leadership roles • Access to advanced SEO tools and automation systems About The Role We are hiring a Link Building Manager to take full ownership of our off-page SEO department.

This role is ideal for someone who thinks strategically, leads decisively, and holds high performance standards.