Remote Social Media Marketing Strategist

About the Role

Our client is searching for a creative and results-oriented Remote Social Media Marketing Strategist to join their dynamic team. This position focuses on developing and executing innovative social media strategies that increase brand awareness, drive audience engagement, and support marketing objectives. You will be responsible for managing all social media channels, creating compelling content, and analyzing performance metrics to refine strategies. This is an excellent opportunity for a passionate social media expert to work independently, contribute to high-impact campaigns, and influence brand perception from anywhere, while remaining connected to the strategic direction emanating from Pretoria .

Key Responsibilities

• Develop and implement a cohesive social media strategy aligned with overall marketing and business goals.
• Create, curate, and manage engaging and high-quality content (text, image, video) across all relevant social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Monitor social media channels for industry trends, conversations, and opportunities for engagement.
• Engage with followers, respond to comments and messages promptly, and foster a strong online community.
• Analyze social media performance using analytics tools and provide regular reports with insights and recommendations for improvement.
• Stay up-to-date with the latest social media best practices, technologies, and emerging platforms.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• 3-5 years of experience managing social media platforms and developing social media strategies for brands.
• Proven ability to create compelling and shareable content tailored for different social media audiences.
• Strong understanding of social media analytics tools (e.g., Sprout Social, Hootsuite, native platform analytics).
• Excellent written and verbal communication skills, with a talent for creative storytelling.
• Experience with social media advertising campaigns is a plus.

Benefits

• Competitive annual salary and potential for bonuses based on performance.
• Fully remote work environment offering significant lifestyle flexibility.
• Comprehensive health coverage and other standard employee benefits.
• Budget for professional development, online courses, and industry events.
• Opportunity to be a key player in shaping the brand's online voice and community.