Sales Copywriter - Freelance, Remote

Das ist der Job

They serve industries like restaurants, dental/orthodontics, retail/beauty, and hospitality/entertainment.

Darum lohnt es sich

The team is data-driven, customer-obsessed, and focused on delivering measurable growth for SMBs.

High-converting landing pages and website sales copy • Write and optimize sales landing pages aligned to target audiences and offers • Structure persuasive on-page flows (headlines, hooks, CTAs, risk reversals, social proof) • Collaborate on page layout and content blocks in WordPress or similar Email nurture and cold outreach • Create segmented nurture sequences and promotional campaigns • Craft cold outreach copy (subject lines, openers, CTAs) and iterate based on performance • Partner with the team to ensure deliverability best practices and list hygiene Paid social ad scripts and short-form copy • Draft thumb-stopping hooks, scripts, and captions for Meta/Instagram/Facebook • A/B test angles, offers, and creatives to improve CTR and conversion • Localize tone and messaging for SMB audiences across key industries Conversion analytics and iterative optimization • Monitor open rates, CTRs, landing page conversion, and downstream actions • Propose and run copy tests; document hypotheses, learnings, and next steps • Produce regular performance reports and recommendations Collaboration, brand voice, and enablement • Maintain brand voice guidelines across channels • Work closely with customer success/marketing to align messaging to goals • Contribute case studies and knowledge sharing based on results Skills, Knowledge and Expertise Required • Proven sales copywriting track record with real-world case studies/portfolios that include metrics (e.g., open rates, CTR, conversion rates) • Hands‑on experience writing conversion-focused landing pages, email nurture/cold outreach, and paid social ad copy/scripts • Ability to analyze performance data and implement iterative copy improvements • Excellent English communication skills (spoken and written) • Availability for 40 hours/week, Mon–Fri, 9am–5pm PST Your superpowers are... • Technical: Persuasive frameworks (AIDA, PAS), subject line and CTA testing, basic email deliverability concepts, UX writing fundamentals for landing pages, comfort with UTM/tracking context, and familiarity with Mailchimp (or similar), WordPress landing pages, and Meta ad environments • Soft skills: Clear communicator, highly organized, data-driven, proactive, receptive to feedback, and comfortable collaborating in Slack WFH Set-Up: • Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up. • Internet speed of at least 40MBPS • Headset with an extended mic that has noise cancellation and a webcam • Back‑up computer and internet connection • Quiet, dedicated workspace at home You should apply if... • You thrive in a test‑measure‑iterate environment and take ownership of outcomes, not just outputs • You enjoy writing for SMB audiences across multiple industries and can adapt tone accordingly • You’re equally comfortable crafting persuasive copy and digging into performance metrics • You can work independently, communicate clearly in Slack, and are energized by helping clients grow Overview Department: Specialized Roles Location: Global+ Compensation: $7.00 / hour About the client Our client is a fast-growing marketing technology company that helps local businesses turn customers into brand advocates through an engaging in-store experience paired with powerful email/SMS and social amplification tools.

Why does this role exist? The company needs a dedicated Sales Copywriter to build and optimize conversion-focused copy across the funnel—from landing pages to email nurture sequences, cold outreach, and paid social ad scripts.

Without an in-house copywriter, they seek someone who combines persuasive writing with data literacy to improve open rates, CTRs, and conversion rates over time. This role exists to create high-performing copy, test continuously, and report clear results that drive client success and revenue growth.