Das ist der Job
Role Overview
Puffy is a $1B+ Top 5 US direct-to-consumer eCommerce brand.
Darum lohnt es sich
Reporting to the Director of Marketing, you'll work alongside an established three-person analytics team that owns data infrastructure and pipelines.
We're seeking a data-driven Senior CRO Manager to take full ownership of on-site conversion rate optimization — someone who digs into the data, identifies where revenue is leaking, forms hypotheses, and executes optimization strategies that deliver measurable business impact across a high-traffic e-commerce site fueled by $2M+/month in digital ad spend.
Your job is to use the data they produce, layer in your own behavioral analysis (heatmaps, session recordings, funnel analysis), and translate insights into high-impact A/B tests, UX improvements, and conversion strategies that move the revenue needle.
The Career Accelerator
You'll compress 3 years of conversion optimization mastery into:
Owning a high-velocity testing roadmap across a site with 100K+ monthly uniques and $2M+/month in ad spend driving traffic to it.
Diagnose conversion bottlenecks across the full funnel, from ad click through checkout, using GA4, heatmaps, and session recordings, then design and ship A/B tests that directly increase revenue.
You'll build the optimization playbook for a billion-dollar brand, developing fluency across analytics, UX, copywriting, and statistical experimentation that takes others years to develop.<
