Senior Social Media Strategist (Remote)

About the Role

Our client is seeking an experienced and visionary Senior Social Media Strategist to lead their social media initiatives on a fully remote basis. This pivotal role involves shaping the overall social media vision, developing advanced strategies, and guiding the execution of campaigns that enhance brand reputation, customer engagement, and business objectives within the competitive e-commerce landscape. You will be responsible for identifying key trends, leveraging data analytics, and mentoring junior team members to foster a high-performing social media function. This is an exceptional opportunity for a seasoned professional to drive strategy and impact from anywhere, working with a forward-thinking, remote-first organization.

Key Responsibilities

• Develop and oversee the implementation of a comprehensive, long-term social media strategy aligned with business goals and brand identity.

• Lead the creation of innovative and engaging content strategies that resonate with target audiences across diverse social platforms.

• Utilize advanced analytics to track, measure, and report on social media performance, providing strategic insights and recommendations for continuous improvement.

• Stay ahead of emerging social media trends, platform algorithm changes, and digital marketing innovations, advising the team on adoption.

• Manage relationships with social media influencers, partners, and platforms to maximize reach and impact.

• Provide guidance and mentorship to junior social media team members, fostering their professional development within the remote team structure.

Requirements

• Extensive experience (5+ years) in social media strategy development and execution, with a strong focus on e-commerce or direct-to-consumer brands.

• Demonstrated success in managing large-scale social media campaigns and driving measurable results.

• Deep understanding of social media analytics, reporting tools, and the ability to translate data into actionable strategies.

• Exceptional communication, presentation, and interpersonal skills, with the ability to influence stakeholders.

• Proven leadership abilities and experience mentoring teams, especially in a remote work environment.

• Bachelor's degree in Marketing, Communications, or a related discipline.

Benefits

• A competitive executive-level salary and performance bonuses.

• Full remote work flexibility, enabling work from any location.

• Opportunity to shape and lead the social media vision for a growing e-commerce company.

• Access to a budget for continuous learning and professional development.

• A supportive and collaborative culture that values strategic thinking and remote collaboration.